Best Digital Marketing Training In Malaysia - ExcelR
  •   + 603 2092 9488
  •   info@excelr.com.my
  •   INNODATATICS SDN BHD (1265527-M) Level 16, 1 Sentral, Jalan Stesen Sentral 5, KL Sentral, Kuala Lumpur, Malaysia.
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Advanced Program in Digital Marketing using Artificial Intelligence

ADVANCED DIGITAL MARKETING COURSE OBJECTIVE

The 2-day Certification course is ideal for professionals who are already into Digital Marketing. Participants will be able to hone their skills even further by embracing the newer techniques in the Data-Rich world. Understanding the application of Artificial Intelligence and Machine Learning to Digital Marketing will be the prime objective of this rich program. This advanced program will help the participants help their organisations or customers by taking data driven management decisions to increase their profits and customer base. Designing the experiments appropriately to have right lead conversion is at the helm of the training.

Learning Outcomes ADVANCED DIGITAL MARKETING TRAINING

  • Be proficient in analysing unstructured data such as Social Media comments, customers reviews to understand the sentiments of the customers
  • Be able to understand the advanced marketing nuances of moving from print media to digital media and devise search engine advertising marketing strategy
  • Be able to use Machine Learning techniques to predict on increasing click through rate, throughput rate
  • Be able to understand the Design of Experiments algorithm for increasing marketing effectiveness including mobile

WHO SHOULD ATTEND ADVANCED DIGITAL MARKETING CERTIFICATION

  • Digital Marketing Specialists, Marketing Managers or Directors, Brand Managers, Sales Managers or Directors, Public Relations (PR) Professionals, Business Development Managers and Directors, Senior Operations Managers and Directors, Senior Executives, Business Owners

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Please submit the form to get the e-Brochure

Duration 16 Hours
ELIGIBILITY: Computer Skills and
Basic Digital Marketing concepts
Software Tool
COURSE FEE: $2500
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  • Methodology

    • Lecture with a blend of theoretical and practical exposure
    • Hands-on exercise to reiterate the learning
    • Quizzes to test the understanding
    • Discussions and final exam to attain certificate
    • Paid Internship opportunity for deserving candidates
  • Modules ADVANCED DIGITAL MARKETING PROGRAM

    • Strategies of moving from Print to Digital Marketing
    • Text Mining on Unstructured Data
    • Advanced techniques using Probability in Google Adwords
    • Machine Learning in Digital Marketing
    • Digital Attribution
    • Design of Experiments
    • Mobile Ecosystem
  • Use case driven and industry specific curriculum with Expert trainers
  • Free access to attend live training classes for 3 months
  • 3 months Learning Management System (LMS) access to recorded videos, assignments, case studies related to your industry, algorithms and course materials 
  • Job assistance for getting placed in the field of Digital Marketing
  • Work on (1) Live Project through INNODATATICS, USA
  • Access to Free webinars and latest industry updates
  • 24/7 Interaction with our trainer pool through forums
  • 3 mock interviews to test your readiness to attend the interviews
  • bharani

    BHARANI KUMAR DEPURU

    An alumnus of IIT Hyderabad & Indian School of Business with 13+ years of professional experience. Professional Certifications - PMP, PMI-ACP, PMI-RMP from Project Management Institute, Lean Six Sigma Master Black Belt, Tableau Certified Associate, Certified Scrum Practitioner, AgilePM (DSDM Atern). Trained 2500+ professional across 8 countries. Thorough implementer with abilities in Data Analytics, Process Management, Quality Management, etc. Trained for multinational corporates across the globe including HPE, Computer Science Corporation, Akamai, IBS Software, Litmus7, Personiv, Ebreeze, Alshaya, Synchrony Financials, Deloitte, etc.

  • sharath

    SHARAT CHANDRA KUMAR MANIKONDA

    Data Scientist since 12 years & worked in various industries ranging from Banking to Retail & many more. Have professional certifications including Lean Six Sigma Green & Black Belt, Information Technology Infrastructure Library, etc. Trained 1500+ professional across 12 countries. Experience in handling projects worth Millions of dollars in retail sector, sports sector, to name a few. Have adroit experience in various softwares including Big Data Hadoop, Spark, NoSQL, NewSQL, MongoDB, R, Rstudio, Python, Tableau, Cognos, etc. and delivered trainings for professionals in corporate honchos including DuPont, All-Scripts, Girnarsoft (College-dheko, Car-dheko).

  • nithin mishra

    DR. NITIN MISHRA

    As a PhD, has trained umpteen number of students from prestigious colleges & professionals from fortune 500 companies. 15 plus years of rich industry experience in space of Data Science & Business Intelligence (this includes BI tools such as Cognos, Tableau, Big Data, NoSQL, NewSQL, Machine Learning, Artificial Intelligence). Trained corporate clients in various tier-1 companies including Time Inc., Hewlett Packard Enterprise, Dell, Metric Fox (Part of Champions Group). Training & Consulting has been at the helm of the industrial experience accrued over a period of 15+ years. Providing Energy Risk Professional consulting services to various Energy & Resources clients across the globe.

Artificial Intelligence in Marketing has become the new way of getting better over the competition. ExcelR provides training on AI in marketing in Malaysia to ensure that we explain about the practical applications of artificial intelligence in marketing and also explain about role of artificial intelligence in the space of digital marketing. Data-driven decision making is transforming the organisations by helping the decision makers in making decisions with confidence. A lot of predictive modelling techniques have come into play to rule the digital marketing solutions and mobile ecosystem is the next big thing in the space of AI in marketing.

There are many ways to learnHow to Learn

  • 1 document icon

    Classroom Training

    Sessions by experienced, hand-picked experts from our partner concern Innodatatics Inc., IT and Analytics Solution Providers. This unbeatable combination of an industry-oriented curriculum coupled with real-world training ensures that our participants are ready to perform from the word go!

  • 2 registration icon

    Self-Paced Learning and Assignments

    Simplest and easiest way to keep track of your learning process. This is 2nd stage of training by providing an amalgam of Classroom, Self-Paced Learning, Simulation Tests and other Innovative Methods. This combination of online and in-person classes makes for a flexible learning environment.

  • 3 get start icon

    Live Projects

    Upon course completion, our students get to intern at our partner concern – Innodatatics. Here they get to work on real-life projects involving real-life data used by companies. This work experience tests the participants in their subject and can empower them with job-ready skills.

FAQs

What is the difference between Digital Marketing and Advanced Digital Marketing with AI?

In Digital Marketing you will learn about all the mandatory techniques and concepts required to perform digital marketing including SEO, SMM, etc. However, Advanced Digital Marketing with AI helps participants apply Machine Learning, Predictive Modelling to make proactive decisions. 

What if I have no experience in Digital Marketing?

If you are new to Digital Marketing then you can avail our combo training which includes 4 days of Digital Marketing training and 2 days of Advanced Digital Marketing using AI.

What if I am a fresher? Can I still get a job in Advanced Digital Marketing Training using AI?

There are a lot of job opportunities in various job portals for fresher’s. However, if you are a fresher then we recommend our digital marketing training alone or digital marketing certification 4 day program coupled with the 2 day advanced training.

Do you provide any assignments?

Yes. We do provide course assignments in LMS after completing the course. Participants have to submit the assignments in order to obtain certificate from ExcelR.

What is total learning time / course duration including Projects?

The total learning time includes:
Duration of the course + 3 months access to LMS for recorded videos and assignments + 1 month project

What If I miss a class / session?

We arrange for recordings of each session, so even if you miss any session, you will always have access to the session on our Learning Management System

What tools are included in the program?

R, RStudio and Python

Can choose my Mentor?

Logically No. But if your mentor feels you require special emphasis in training in a certain area, during the mentoring session, then he / she may ‘suggest’ a trainer as required. [If a Mentor is himself / herself qualified to train in the area required then he / she may choose to do so]

What are the deliverables included in the course?

Use case driven and industry specific curriculum with Expert trainers and free access to live training classes and LMS access for 3 months. Also we provide three mock interviews to test your readiness to attend the interviews. ExcelR allows you to work on Live Projects through INNODATATICS, USA and provides 24/7 Interaction with trainer pool through forums

Do I need to pay separately for Certification?

No. At the end of the training, after submitting the assignments in the LMS, you will receive a certificate from ExcelR stating that you are a Certified Digital Marketing Expert. Also there are 9 more certifications which come for free.

Do you provide Job assistance?

Yes. We provide assistance for the below aspects:
Regarding project implementation and the course in general, queries will be answered by the live Interaction with a subject expert to help students.
Guidance on forum: Industry experts to respond to participant queries regarding technical concepts, projects and case studies
Teaching Assistance includes: Project Assistance and Technical Assistance

Testimonial
data science participant
Mohammad

Excelr mengajar saya asas mengenai 'big data' mengunakan hadoop dan spark. Mudah difahami walaupun saya tidak mempunyai asas 'programming'. Tenaga pengajar, Encik Sharat memberi 'real case study' dan analogi yang berkaitan bisnes sebenar. Program ini amat sesuai bagi yang keliru dan ingin mengenal mengenai 'big data' dan teori Hadoop dan Spark. 4.5 daripada 5 bintang.

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Mohd Firdaus Abd Wahab
Assistant Professor - International Islamic University Malaysia (IIUM)

It was a very good crash course on Machine Learning using R. The instructor Mr. Bharani Kumar made the whole experience fantastic and engaging. The overall coverage of the course was very refreshing and clear. The machine learning training was particularly interesting only because the instructor made a clear connection between the fundamentals and the applications of the content. Would love to have more of SVM, perhaps good to have the overall mind-map prior to class, so we can focus better.

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Wan Wardatul Amani Wan Salim (Ph.D, Biomedical engineering)
Academician -International Islamic University Malaysia (IIUM)

The basic simple explanation of all of the concepts was a good refresher to stats. Live examples and strong ties between the practicals and theory by expert and experienced trainer in this Field. The workshop was interesting and engaging. The instructor has (trust) Machine Learning in a nutshell.

data science participant
Ranjith Poovanna D.C
Automation Review Specialist

Almost all topics from regression models to various kinds of algorithms and interesting facts - real examples. Very knowledgable and clear, Bharani is down to the earth and guided us in all possible ways. Wish had more sessions with Bharani.

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Muhammad Hafiz fazren
Master in Biotechnology, - International Islamic University Malaysia (IIUM)

Machine Learning and its application across various industries and lectures are easily understandable. Provided more in-depth on the algorithm used in all case studies.

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